Presentations – Melbourne CXO Summit Event 2019

Presentations

Presentations from CXO Leaders Summit Australia held on 13 February at Melbourne Convention Center are now available.

To download the presentations please click on the presentation title to reveal the PDF file. Some presentations are not yet available and some will not be available at all.  A copy of the summit program can be downloaded here.

We thank our sponsors, speakers, and delegates who continue to support this event.

We hope you found the program informative and enjoyable and made the most of your time networking. The photo library for these events can be accessed here.


The CXO Leaders Summit Team
cxoleaders@mediacorpinternational.com
+61 2 8188 8501


Disclaimer: Any reproduction of any content of the presentations downloaded from this website is prohibited other than reproductions for individual, non-commercial, and informational use. This limited permission to recopy does not allow you to modify or incorporate any portion of the contents in any work or publication regardless of the medium. You may not recopy and share reproductions with a third party without prior consent from the authors.

The Increasing Importance of Trust in Marketing

Melody Townsend
General Manager – Product and Network Marketing
ME Bank

Delivering Growth Through Sales and Marketing Alignment

Chantelle Lane 
Head of B2B Marketing
Australia Post

Personalisation Through the Customer Journey

Nick Grinberg
Founder, Co-Partner
GMG Digital

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Simply Brilliant

George Bej
Director
Strativity Group

How a Market Leading Brand can Create Emotional Connection

Alex D’Amico
Marketing Director
Forty Winks

Journey Mapping, Prioritisation and Management

James Usback
General Manager
Touchpoint Dashboard
Presentation not available

The Relationship Era - Don't Market to Strangers

Alesha Godinho
Head of Engagement
Marketo

Path to Personalisation

Rebecca Mangan
Digital Experience Specialist
Sitecore
Presentation will not be available

Marketing to New Australia

Mohit Bhargava
GM- Marketing and Sales
Village Entertainment and Topgolf Australia
Presentation will not be available

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How Customer Centric Is Your Organisation? (Really) AKA How To Find Your Blind Spot

Heather McGovern 
Former Chief Product and Marketing Officer
BankVic
 

Customer Experience for Social Group

Belinda Dimovski
Director Customer Engagement
Australian Red Cross
Presentation not available

Keeping Brands Iconic by Staying True to their Founding Myth

Shalabh Atray Chief Marketing Officer Kraft Heinz
Presentation will not be available

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Augmented Analytics: The Future of Business Intelligence

Santiago Vela
Digital Marketing Lead
PACCAR Australia
Presentation not available

The Power of Brand Trust

Lynda Cavalera
Deputy Chair – Board Director
Australian Marketing Institute

Managing Digital Disruption and Transformation in a Traditional Retail Business

Louise Cummins
Marketing and Digital Director
H&R Block
Presentation will not be available

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